Marketing - Market Research Analyst
Location: Pleasanton, CA (Remote US candidates considered) Please include your preferred work location at the top of your resume.
About the Role:
We are seeking a highly analytical Market Research Analyst to join our dynamic team. You will play a key role in providing crucial market insights to drive strategic decision-making across the organization. In this position, you will leverage your expertise in data analysis, competitive intelligence, and market research to develop robust market models, conduct in-depth competitor analysis, and manage market research projects.
Responsibilities:
- Market Analysis & Modeling:
- Develop and maintain comprehensive market and revenue model projections
- Continuously refine market modeling for improved deliverables (market book, reports, competitive profiles)
- Analyze market data, identify knowledge gaps, and become a subject matter expert on diverse databases
- Translate data into actionable insights with strategic importance
- Contextualize analytical findings within the existing research landscape
- Competitive Intelligence:
- Lead and contribute to competitive monitoring initiatives
- Derive and communicate competitive insights on global competitors (traditional & emerging)
- Provide timely competitive insights reports and alerts
- Conduct ad-hoc analysis of key competitor moves for deeper understanding
- Build relationships & communication channels with affiliates for competitive information exchange
- Attend industry events and provide synthesized reports
- Market Research Management:
- Partner with stakeholders to understand data needs and information gathering options
- Manage vendor relationships and streamline access to customer, physician, and healthcare stakeholder insights
- Oversee vendors and internal teams to ensure project alignment and delivery
Ad hoc Projects:
- Collaborate with Lifecycle teams to develop and communicate insights from multi-source data (research, competitive intelligence, financial data)
- Contribute to initiatives like market assessments and "fact bases to support strategic discussions
- Manage competitive workshops, scenario discussions, and leadership forums to share market and customer insights
Qualifications:
- Bachelor's degree required; Master's degree, MBA, or Ph.D. in business or life sciences preferred
- Experience in life sciences, pharmaceuticals, or medical devices (diagnostics experience a strong plus)
- Consulting experience a plus
- 3-5 years of relevant experience preferred
- Strong analytical skills and experience with data analysis tools
- Excellent communication and presentation skills
- Ability to work independently and manage multiple projects
Nesco Resource provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.